Putting the Moorlands on the tourism map

March heralds the start of Spring and the promise of longer and warmer days when our thoughts naturally turn to holidays and leisure - and a conference taking place this week is aimed at making sure tourism businesses are all set to welcome visitors to the Moorlands.

Despite the recent weather, or perhaps because of it, people across the country will be making plans for their summer breaks and the Moorlands wants to make sure it's firmly in contention as a must-visit place on holiday makers wish lists.

The Staffordshire Moorlands Tourism Conference and Literature Swap taking place on Thursday 8 March at the Three Horseshoes Country Inn and Spa in Blackshaw Moor is the ideal event for existing business and those thinking to setting up to find out the latest tourism news.

Councillor Mike Bowen, cabinet member for tourism at Staffordshire Moorlands District Council, said: "I always describe the Moorlands as a hidden gem - those that know us know the district offers a wealth of variety for visitors ranging from some of the UK's most stunning countryside and bustling market towns to the craft and design legacy of Pugin and Morris.

"But we're still waiting to be discovered by many people so this Conference will help raise the profile of the Moorlands and spread the word to those potential visitors who have yet to experience all that we have to offer.

"I know that businesses attending will find it a thoroughly worthwhile event - and one that aims to put our district firmly on the tourism map."

The Conference is a chance for businesses from accommodation providers to managers of venues and visitor attractions to hear updates on regeneration and tourism from the District Council and the tourist board.

There's also the opportunity to learn more about social media and digital marketing, network with industry colleagues and share marketing materials and literature with other regional venues and tourism related businesses.

The event, which includes lunch, takes place between 9.30am and 2pm on Thursday 8 March. To find out more, and book your place, call the Tourist Information Centre on 01538 395530 or email tourism.services@staffsmoorlands.gov.uk